For 26 years, BTC has been the only Italian trade show dedicated to the meetings industry (meetings, incentives, conferences, events and business travel).

BTC is the international marketplace where, through pre-scheduled appointments, professional corporate, association and agency meetings and events organisers meet a wide range of suppliers: destinations, tourism boards, convention bureaus, hotels and hotel groups, historic venues, conference centres and event venues, DMCs, providers of audiovisual, technological, entertainment, catering, transport and events support services.

BTC is also the main networking and educational event for the meetings industry community. As well as the B2B activities on the show floor, BTC offers professional networking functions and a rich programme of seminars and conferences on the most relevant topics for the sector.